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Beckhoff Automation increases sales by 9.5%


Date:2017-05-05


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Beckhoff Automation generated global sales of 679 million euros in 2016, an increase of 9.5% over the previous year. This success can be credited to the company’s development of new products, broad market penetration and improved distribution network coverage.

“We are very pleased with these business results. Although the growth rate was moderate compared with last year’s 22% increase, it is very respectable relative to the much slower growth of the automation industry as a whole,” said Managing Director Hans Beckhoff. “If you combine the last two years, we averaged an outstanding 15% sales increase.”

Europe was the region with the strongest growth for Beckhoff in 2016, particularly in the central European countries of Germany, Austria, Switzerland and Italy, with sales increases well above industry averages. This is a good indicator for renewed European growth, as Asia had been the main growth driver in recent years. “Beckhoff expects business to continue growing on all continents. Despite recent political challenges and conflicts, the outlook is positive for a stable and growing global economy,” said Hans Beckhoff. All in all, a continuation of the very positive development in Europe can be expected for 2017, according to Beckhoff.

Beckhoff also continues to expand its worldwide distribution network. Earlier this year, the company acquired its Dutch distributor, so customers in the Netherlands can now be served directly by Beckhoff. Currently, Beckhoff has 35 subsidiaries, with offices and distributors located in 75 countries. This means Beckhoff provides local service to all major markets. “We are confident that our ever more tightly knit global sales organization, coupled with development of new technology markets, will enable us to further increase sales,” said Hans Beckhoff. Most of this growth centers on the PC-based automation technology developed by Beckhoff, which is employed in a wide range of industries and applications. “With our technologically diverse portfolio, we are well-positioned to serve customers with wide ranging requirements,” said Hans Beckhoff.

By systematically advancing all product families, Beckhoff is continuously opening new markets and applications. The company took another important step at this year’s Hannover Messe (the world’s leading industrial trade fair in Hanover, Germany) by introducing new products designed specifically for process technology applications. The new ELX series EtherCAT Terminals and CPX series Control Panels for use in hazardous areas feature a modular design and exceptional robustness, which are ideal for meeting the requirements of the process industries. Hans Beckhoff remains optimistic: “The processing industry market is generally considered to be larger than the discrete machine automation market, which is the traditional domain of Beckhoff. Thus, our new products should provide us with excellent opportunities for additional growth.”

This year, Beckhoff engineers proudly presented what is ostensibly the world’s smallest Industrial PC. Measuring only 82 x 82 x 40 millimeters, the new C6015 features a quad-core CPU for extremely compact and powerful control solutions.

Even more advanced in terms of power density is the DIN rail mounted CX2000 series, which pushes the envelope for intelligent applications to entirely new levels with Intel Xeon CPUs that have up to 12-cores. “More intelligence in the machine improves efficiency, conserves energy and minimizes raw materials usage. This kind of performance increase makes machines more profitable and improves their ecological footprint. In this way, our engineers play a small role in making the world a better place,” said Hans Beckhoff.

Moreover, Industrie 4.0 and the Internet of Things play an exciting role in today’s world of automation, because they help users realize new functionalities and capabilities. Connecting controllers directly to the cloud makes it possible to outsource functionalities and/or integrate cloud-based services into the machine. “Our customers can now employ highly-advanced technologies based on AI such as ‘deep learning’, for example. In practical terms, this leads to solutions such as predictive maintenance, which help increase the availability and efficiency of production systems. Virtual control applications in the cloud can be useful for many purposes – simulations and analytics come to mind. Machines can also employ cloud-based image processing or voice recognition,” said Hans Beckhoff.

The company’s growth is accompanied by a steadily rising workforce. Beckhoff currently employs roughly 3,350 people worldwide. Almost 2,300 work in Germany, with about 2,100 located at the company’s world headquarters in Verl. Around 1,100 of these employees are trained engineers, which means the company is always recruiting highly qualified experts. With a total of seven professional training fields and two practice-oriented degree courses, Beckhoff is strengthening its position as a technology-oriented training organization. In addition, the company functions as a ‘training engine’ at its Verl location, employing 100 apprentices and 90 university students at present.

According to Managing Director Hans Beckhoff, the company invests about 3.5 million euros annually into these training initiatives for junior staff. The practice-oriented college education concept has proven highly successful and will soon be expanded. Starting in the 2017 winter semester, Beckhoff plans to offer training for master’s degree programs at the University of Applied Sciences in Gütersloh, in addition to its bachelor programs in mechatronics/automation. “We want to give technologically-oriented young professionals incentives to stay in the region,” said Hans Beckhoff.

To ensure that production capacities keep up with Beckhoff’s rapidly rising sales, roughly 30,000 sq-m of manufacturing and assembly space are being added at the company’s Verl headquarters. With Industrial PC production already taking up approximately 10,000 sq-m of floor space, I/O production will occupy another 10,000 sq-m in a new building scheduled to open in mid-2017. Circuit board and motherboard production will also be expanded with another 10,000-sq-m building expansion.

For its drive technology business, Beckhoff is building a new mechanics manufacturing facility to supply the servomotor production at its Marktheidenfeld, Germany location. Ground has already been broken for the new building, which will cover 3,500 sq-m.

Source :motioncontroltips.com